The increase in postal rates for standard postage (bulk mail) and parcel service are not the main financial risks that businesses suffer in mailing nowadays. The real financial risks to the small business are hidden and far more sinister.
The United States Postal Service is currently lobbying Congress for permission to drop Saturday mail delivery. The USPS is awash in red ink in large part due to some very poor management practices.
Yet the problem with mail delivery is certainly not limited to poor driving of vehicles, poor management, or to a sloppy attitude on the part of some workers.
Mail dumping is the issue!
Yes, some postal workers are still dumping mail and it is no longer the Holiday Season. To lighten their work load, some postal employees simply dump large amounts of mail into a dumpster to be recycled as trash! That is a very significant expense of the whole mailing process!
Imagine the expense of a 5,000 piece mailing that never reaches even a single customer. The mailing failure expense is really the loss of potential sales!
Be active in preserving your rights as a postal customer!
Though there have been no recent reports of such felonious acts in the Shreveport facilities, every business should always include its own or a home address in every large mailing of any class of mail. If you fail to get the piece of mail at your selected address, by all means file a formal complaint with the USPS. Will that get your money back? Probably not, but with enough formal complaints, it may produce a supervisory tightening in the handling of the mail in your area.
We should urge our elected representatives to insist that the USPS improve its management and cost controls before granting more money or permission to cease Saturday delivery.
You can find more of a series of very informative, probing articles on the USPS here.
To your business success!
© 2010 by Paul Elliott. All rights reserved worldwide.
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